Description
Tools that Truly Matter: A Beginner’s Guide to Brand Photography
Your first step toward mastering the art of photography that tells a story. Whether you’re a small business owner, aspiring photographer, or creative looking to elevate your brand, this course is designed with you in mind.
What You’ll Learn:
1. The First Steps to Success
This is your starting point for success. Gain clarity on how each resource fits into your business journey and map out the next steps in your brand photography business.
2. Client Questionnaire
Included is a PDF version of the client questionnaire, plus an easy-to-use Google Forms option for collecting client info quickly and efficiently.
3. 4 Key Emails
Four essential email templates to streamline communication with clients. These templates are easy to integrate into your workflow, and you can use Gmail’s Canned Templates for quick access.
4. 48 Planning Prompts
Creative ideas to help your clients generate concepts before your planning session. Use these prompts to inspire your sessions while managing expectations for what can be achieved in one shoot.
5. Key Posing Guide
Packed with posing examples from my own sessions, this guide will help you maximize each pose for multiple shots, ensuring diverse and stunning images.
6. The Power of Open Body Language
Learn how open body language can build trust, confidence, and approachability in your personal branding images—key for establishing genuine connections with your audience.
7. Portfolio Builder
Use this tool to test your process with real clients, helping you fine-tune your workflow. You’ll also have access to ready-made advertisements and email content to help promote your services.
8. 3 Photography Packages Examples
An inside look at my pricing structure that has helped me achieve six-figure success in the photography industry. Adapt these as a starting point, and create a pricing model that reflects your unique value.
9. Sales Script
An engaging script designed to capture potential clients’ attention via calls or emails. It’s professional and persuasive—perfect for demonstrating the value of your services and encouraging action.
10. LinkedIn, Facebook, and Instagram
Discover tailored content and strategies for each platform to help grow your audience and build meaningful engagement.
11. LinkedIn Step-by-Step Guide to Success
A detailed guide to set up your LinkedIn profile professionally. Share your story, creative vision, and build connections that will lead to new opportunities.
12. LinkedIn Matters
Unlock the power of LinkedIn for brand photographers. Learn how this platform can help you market your services, connect with potential clients, and establish yourself as an expert in your industry.
13. 50 Social Media Content Ideas
Once you’ve set the foundation in your business, use these 50 creative ideas to keep your social media content fresh, engaging, and on-brand.
14. My Go-To Gear
Not sure what gear you need for your sessions? This resource will help you assess whether you need new equipment or if your current gear will suffice.
15. Legal Checklist
Ensure your photography business is built on solid legal foundations with this essential checklist. Make sure you’re compliant and protected from day one.
16. Comprehensive Contracts
Clear, precise contracts that protect both you and your clients, ensuring smooth business operations and peace of mind.
17. Insurance Overview
Get familiar with the necessary types of insurance for your brand photography business, safeguarding both you and your clients.
18. Choosing the Right Insurance
A guide to choosing the right insurance for your brand photography business—protect yourself from a range of potential risks.
19. Equipment Insurance
This covers your valuable photography gear against damage, theft, or loss. Ensure your equipment is properly protected so you can focus on your craft.
20. Public Liability Insurance
Protect your business against third-party claims for injury or property damage that may occur during your business activities.
Ready to Begin Your Brand Photography Journey?
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